Exhibiting at BIBA 2012?
 

And the winner is…

British Insurance Awards

Many of you will know that for a few years now Lamb CMC have created the theming for Post Magazine’s annual British Insurance Awards. Seeing this year’s shortlist being published always gives us here a timely reminder of what a great event this is and how the reputation of winning a “BIA” have helped drive some stellar work by all those who feel it worthy of submitting their efforts for stringent, objective and external scrutiny. Read more…

Marketing your company through social media

Business Social Media

Lamb CMC’s essential tips to consider when thinking about building a social media presence for your company.  Read more…

Twitter in action

Lamb CMC Twitter Client Management

As regular readers of our blog will know, we are social media enthusiasts and have made it a key part of our work to try and show why every brand should at least contemplate its use. Read more…

Lamb CMC’s most successful BIBA conference yet

Lamb CMC BIBA 2012

The annual BIBA conference is the insurance industry’s leading event taking place over 2 days which this year was hosted in Manchester. BIBA 2012 was Lamb CMC’s biggest and most successful event to date which saw us designing and building 11 exhibition stands for various clients throughout the hall. Each stand required an individual creative approach to ensure it was as engaging as possible on the day but also tied in with individual marketing campaigns and product pushes. No modular systems here thankyou! Read more…

10 Tips for effective brand guidelines

Lamb CMC Brand Guidelines

Lamb CMC’s list of their top 10 tips for creating effective brand guidelines.

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Twitter – Can you afford to not be part of the conversation

twitter_lambcmc

We’ve all heard about the benefits of getting your business represented on Twitter and connecting to your network of customers but have you considered what the consequences of ignoring this social network might be? Potentially there could be a P.R. storm brewing around your company reputation while you are oblivious to it. Read more…

How does your exhibition stand reflect your brand?

Exhibition Stand Branding

Following on from the interest in Neil’s recent post about the approaching BIBA 2012 conference (google analytics is a wonderful thing) we thought we would continue with a look at exhibition design from a brand perspective and why it should be part of your marketing budget.

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Our top 5 Spitalfields coffees

Spitalfields Best Coffee

Seeing as many of our clients are from the insurance industry which, with Lloyd’s being built up around the legend of Edward Lloyd & his coffee house and most of us using the mighty coffee bean as a staple of our working day, we consider ourselves fortunate to be situated in Spitalfields within walking distance of many top-draw establishments. We thought we’d give a run down of our own top 5 places to grab a fine coffee around our office.

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Are insurance sellers failing in building trust with their customers?

Are insurers failing to build trust?

In a recent survey of 400 nationally represented insurance buyers, a clear message has been given that despite all the advertising and hype, there remains a serious lack of trust in insurance providers. Read more…

BIBA’s just around the corner…

BIBA Insurance Conference 2012

BIBA is just 14 weeks away and don’t we know it at Lamb Towers – stand designs are plenty, rebrands are being considered, brochures underway, product launches and new websites being born! Read more…